Breaking Down AARP's Terrible AI Mario Hologram [Update]

• CES unveils a holographic Mario, sponsored by AARP.
• Mario interacts with attendees, answers questions in robotic voice.
• AARP's involvement part of larger AgeTech initiative.
• Proto Hologram, an AgeTech member, creates holographic boxes.
• Proto and AARP promoting CES 2024 showcase event.

The Consumer Electronics Show (CES) Unveils a Holographic Mario

The annual Consumer Electronics Show (CES), held in Las Vegas, is a haven for tech enthusiasts. Amidst the sea of new computers, monitors, and even a car that can be controlled via a PlayStation 5 controller, an unusual sight caught the eye of many attendees - a holographic Mario, powered by AI and sponsored by AARP.

The Holographic Mario: A Strange Sight at CES

Within the bustling convention floor, a booth hosted by AARP showcased a short, 3D CG Mario. The familiar Nintendo character is designed to interact with attendees, answering questions in a stilted, robotic voice. However, the monotone delivery of the beloved character has left many feeling uneasy.

AARP and the AI-Powered Mario

It may seem odd that AARP, an organization dedicated to advocating for retired persons, would be the one to introduce a holographic Mario at CES. This, however, is part of AARP's larger technology initiative, AgeTech. The focus of AgeTech is to meet the needs of the world's aging population, with members including various startups, investors, and businesses.

Proto Hologram and AARP

Among the members of AgeTech is Proto Hologram, a company specializing in creating large, holographic-like boxes for public areas and stores. These boxes can be used to advertise products using lifelike mascots. According to a blog post by AARP, Proto's 3D holograms also have the potential to combat loneliness and improve telehealth.

Proto, AARP, and the CES 2024 Showcase

In the lead-up to CES 2024, Proto and AARP have been promoting a large showcase event featuring comedian and actor, Howie Mandel. Stay tuned for more updates on this exciting collaboration.

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