Yakuza Game Developers are Big Fans of Memes Too

• Unexpected popularity of Yakuza characters like Goro Majima.
• Upcoming releases and insights from producers Masayoshi Yokoyama and Hiroyuki Sakamoto.
• Pre-order details for Like a Dragon: Infinite Wealth.
• Surprising success of Nugget, the rooster character from Yakuza 0.
• Fandom's love for protagonist's old flame, Kaoru Sayama.

A Look into the Unexpected Popularity of Yakuza Series Characters

In the unpredictable world of Sega's zany and dramatic Yakuza / Like a Dragon games, it's hard to predict what elements will resonate with players. For instance, the series creators were taken aback when female players found Goro Majima, the series' staple gangster with an eye patch, incredibly attractive.

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Upcoming Releases and Insights

Keep an eye on The Week In Games for updates on releases beyond Pikmin 4 on July 17, 2023, and glean insights from the Final Fantasy 7 Rebirth Demo on October 24, 2023. In a recent interview at the Tokyo Game Show, producers Masayoshi Yokoyama and Hiroyuki Sakamoto shared their thoughts on creating content for games like Like a Dragon Gaiden: The Man Who Erased His Name, and discussed three popular fandom memes.

Pre-order Like a Dragon: Infinite Wealth

Get a head start on the new release by pre-ordering Like a Dragon: Infinite Wealth from Amazon, Best Buy, or GameStop.

Nugget's Rise to Stardom

During an interview, the developers acknowledged that Yakuza 0, particularly the character of a rooster named Nugget, exceeded their expectations in popularity. Nugget is not your ordinary rooster - he is a top-performing manager in Yakuza 0's Real Estate Royale minigame, proving to be a business tycoon in his own right.

The Undying Love for Sayama

Another surprising fandom phenomenon is the undying love for protagonist Kiryu Kazuma's old flame, Kaoru Sayama. Sayama, a police officer from Yakuza 2 and its remake, is not just a love interest for Kiryu, but also one of the few female characters to fight alongside him.

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